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BA really asked for it. (2008)

Things go wrong when a confident company gets too cocky - witness the airline's Terminal 5 debacle. Too much pride can ruin judgment. Richard Reeves Management Today 1 May 2008...

Written by: Reeves, Richard

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Why neuroscience matters to executives. (2007)

"..how can recent developments in neuroscience be applied to organizational management? Do these lessons pertain to all types of organizational interaction? Is there research that indicates the most effective way to introduce...

Written by: Rock & Schwartz.

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